METAFORO PRIVACY POLICY

Last Updated:  July 7, 2022


Metaforo is designed to keep you connected to the communities you love. And designed to protect your privacy.  We believe privacy is a right, and you have a right to keep it private. Our goal is to be transparent about how we collect and use information about you, to keep such information secure, and to provide you with meaningful choices.

WHAT THIS POLICY COVERS

Our Privacy Policy explains:

  • What information we collect and why we collect it.
  • How we use that information.
  • The choices we offer, including how to access and update information about you.
OVERVIEW

To help you understand what personal information we collect about you, here is a summary of the primary information we collect:

  • We collect information on the advertising identifier to provide you targeted advertising.
  • If you use the Metaforo website, we collect information through cookies to provide you targeted advertising, and your IP address to help control email spam and abuse management.
  • We collect anonymized data for analytics purposes such as hardware and operating system information, performance statistics, and data about how you use your devices and applications.

For details and specifics on how we collect, use and share information about you, please read our entire Privacy Policy below.

TABLE OF CONTENTS

BY USING THE SERVICE, YOU AGREE THAT YOU HAVE READ AND UNDERSTOOD, AND AGREE TO THIS PRIVACY POLICY. IF YOU DO NOT UNDERSTAND, OR DO NOT AGREE TO BE BOUND BY THIS PRIVACY POLICY, YOU MUST IMMEDIATELY STOP USING THE SERVICE.
ABOUT US

Metaforo (“Metaforo”, “we”, “our”, or “us”) is a Delaware corporation located in the United States of America. We are provide websites and communications platforms (“Service”). Metaforo operates the Service at https://www.Metaforo.io and on our application available on various mobile operating systems (“Application”). We make third party websites, chat rooms, forums, message boards, and/or news groups (collectively, “Application”). available to users of the Service.

The Service is hosted in the United States and is available through the Websites and the Application and is not directed to individuals under the age of 16. Metaforo does not knowingly collect information from individuals under 16 years of age without prior parental or guardian consent, or consistent with applicable law. If we learn that we have collected personal information from individuals under the age of 16 (or a different age, if applicable law provides for different protections), then unless we obtain parental or guardian consent to use or maintain that information, we will take steps to delete it.

TRANSPARENCY AND CHOICE

People have different privacy concerns. We believe you should have tools to control information about you and manage your experience with us. For example, you can find controls to manage or review your account information, marketing preferences, data by going to your Profile Settings on the App or Website.

INFORMATION WE COLLECT

We collect information to better provide the Services to our users - from tailoring your experience with the Application and Websites such as showing you content we think you might be interested in.

We may collect and combine information when you interact with the Service, including:

  • Information from your use of the Service. We collect information about how you use a Website and Application like which Sites or Users you follow, and the content you view. This information includes:
    • Device information: such as your IP address and an anonymous device identifier. In addition, the Application collects certain information automatically, such as content viewed, and information that allows us to periodically determine mobile device and usage information, which may include (i) information about the way you use the Application, (ii) information specific to your mobile device (such as make, model, operating system and version, Internet browser, device IP address, cookies, anonymous device and/or advertising identifier and similar information), (iii) information about your use of features, functions, or notifications on the device, and (iv) signal strength relating to WiFi or Bluetooth functionality, temperature, battery level, and similar technical data. We may collect the foregoing information even if you are not logged in to the Application;
    • Browser information: such as information automatically provided by browsers like user agent and IP addresses accessing a Website; and
We do not collect any “sensitive” or “special categories of personal data” as defined under European data protection laws.

HOW WE COLLECT USER INFORMATION
We use cookies and other standard web technologies to collect information automatically from your device, including:
  • Cookies and other identifiers: Cookies are data files that often include a unique identifier and are placed on a user’s device or computer. We use cookies to deliver content to enable you to log in to the Service without having to reenter all of your information, and for Service analytics. You can learn more about how to delete, decline, or control cookies at www.aboutcookies.org, and can also control cookies by clicking your profile settings for the Website. If you choose to delete or decline cookies, certain features of the Service may not function properly or not at all.
  • Web beacon; tags; pixels: are blocks of code that can read and place cookies, recognize certain types of information on your device, such as which websites or apps you use, and your browsing behavior, as well as provide Service analytics; and
  • Mobile device identifiers: are standard device identifiers, for example the “IDFA” advertising identifier used on Apple’s iOS devices and the “Google Advertising ID” advertising identifier used on Android devices, to analyze your use of mobile applications.
HOW WE USE THE INFORMATION COLLECTED

We use the information collected to provide the Service and personalize your use of the Service. For example, we use the information collected for tailoring your experience with the Application and Websites such as showing you content we think you might be interested in, and making recommendations of Sites to follow. Such information may be used by itself, aggregated, or combined with other information from third parties. We may also use information collected to deliver you information and/or promotional materials about Metaforo and/or to carry out other purposes that are disclosed to you, and to which you consent.

We may also use the information collected for the following purposes:

  • To contact you in connection with the Service, which may include sending you periodic updates on trending discussions from the Sites you follow.
  • To provide user support and site administration;
  • To improve the Service;
  • To protect the safety and security of users of the Service or members of the public including acting in urgent circumstances;
  • To protect or defend the legal rights or property of Metaforo, and other third parties, as well as our corporate affiliates, in connection with the Service;
  • To investigate, deter, and report against fraudulent, unauthorized, or illegal activity, and/or risk management; and
  • To comply with applicable law, rules, regulations, or legal process.

SHARING THE INFORMATION COLLECTED

We share the information collected as follows:

  • Service providers: We share information collected with our service providers to facilitate some aspects of the Service or perform functions on our behalf. These service providers may use information about you solely for the purpose of providing these services to us or on our behalf;
  • Legal and other purposes: We may share information collected with law enforcement, regulatory authorities, courts with competent jurisdiction, emergency services, or other necessary third parties for legal, protection, security, and safety purposes;
  • Business transfers: We may share information collected in connection with the sale or transfer of all or a part of our business or assets to a third party buyer.
INFORMATION OUR VENDORS AND OTHER THIRD PARTIES COLLECT
  • Analytics Service Providers
    • We may allow certain third party analytics service providers to collect the anonymous data received from cookies, web beacons, tags, pixels, and devices on our behalf, and to retain and use this data themselves. In addition, we may allow these service providers to include web beacons within the pages of the Websites and anonymous identifiers on the Application. We may also share portions of our log file data, including IP addresses, with these service providers for analytics purposes. These service providers aggregate information about what you see and interact with on the Websites and on the Application.
    • These service providers offer information about their data collection practices, and in some cases, an opt-out, on their respective websites. To obtain a list of these service providers in order to request their privacy policy information and learn about the controls that may be available to you, please contact us using the details in the “Contact Information
  • Advertisements; Ad Networks; Other Third Parties
    • We may allow certain third party companies to serve advertisements to you and collect anonymous information regarding your use of the Service. Typically, these companies are third party ad servers, ad agencies, technology vendors, providers of sponsored content, and research firms, and they may include cookies and web beacons within the Websites, or other tracking methodologies such as anonymous device identifiers on the Websites, directly in emails/communications, and/or within the Application to collect anonymous information in order to provide customized content and/or ads of interest, auditing, research and reporting for us, our partners, and advertisers when you visit certain pages of the Websites or Application, and other websites or applications. For example, because your web browser requests these advertisements and/or web beacons from the third-party’s web servers, these companies can view, edit or set their own cookies, just as if you had requested a webpage from their website directly. When you view or interact with an advertisement, the possibility exists that these companies will make the assumption that you are interested in the subject matter of the advertisements.
    • In addition, we or our data partner(s) may collect and store a unique identifier matched to your mobile device, in order to deliver customized ads or content while you use the Service or other websites or applications, or to seek to identify you in a unique manner across other devices or browsers. In order to customize these ads or content, we or our data partner(s) may connect de-identified demographic or other data about you (received from third parties) either to data you voluntarily submitted to us (such as your email address), or to data automatically collected from you (such as your device identifier or IP address). However, we will only share your email address with our data partners in hashed, non-human readable form.
    • These service providers offer information about their data collection practices, and in some cases, an opt-out, on their respective websites. To obtain a list of these service providers in order to request their privacy policy information and learn about the controls that may be available to you, please contact us using the details in the “Contact Information” section below.

The Service may contain links to websites or applications not operated by Metaforo. The Service may also carry advertisements from third party companies not associated with us. We are not responsible for the privacy practices of websites or applications or other services operated by third parties that are linked to or integrated with the Service, or for the privacy practices of third party advertising companies. Once you leave the Service via a link, access a website, a third party application, or click on an advertisement, you should check the applicable privacy policy of the website or application to determine, for example, how they will handle the information they collect about you.

WIDGETS

We may include a widget from a third party on the Websites or Application that allows interaction or content sharing by users. “Widgets” are mini-programs (such as a Facebook “Share” or “Like” button) that provide specific services or content from a third party. The third party providing the Widget may offer controls for you to manage the Widget’s appearance and functionality. Your interaction with a Widget typically allows the third party to collect some information about you through the third party’s cookies or its registration information. In some cases, the third party may recognize you through its Widgets and cookies even when you do not interact with the Widget. To obtain a list of these third parties in order to request their privacy policy information and learn about the controls that may be available to you, please contact us using the details in the “Contact Information” section below.

YOUR CALIFORNIA PRIVACY RIGHTS

If you are a resident of California, you have certain rights and protections under California law, including the California Consumer Privacy Act, regarding the collection, processing, and use of information about you. The information that we collect about you when you use the Service as set forth in the Information We Collect section above may include information that is considered “personal information” under California law.

We do not knowingly sell the personal information of individuals under the age of 16 without their (or, if under 13, their parent’s or guardian’s) affirmative authorization. We share the information that we collect about you when you use the Service as set forth in the Information We Collect section above to the third parties listed in the Sharing The Information Collected section above, and there may be instances where such disclosure constitutes “sale” of “personal information” as those terms are defined under California consumer privacy law. You have the right to opt-out of the sale of your personal information, and in order to exercise that right, please contact us at [email protected] or Metaforo, Inc., Attn: Privacy Officer, 406 Broadway, #158, Santa Monica, CA 90401.

Under California law, you have a legal right to make, and we have a legal obligation to respond to, your request (a) for a copy of the specific pieces of personal information that we have collected about you in the past 12 months, including the categories of information, sources, and purposes of collection, as well as categories of third parties we have shared it with, and/or (b) deletion of personal information that we have collected about you. In order to submit such request, please contact us at [email protected] or Metaforo, Inc., Attn: Privacy Officer, 406 Broadway, #158, Santa Monica, CA 90401. We may ask you for additional information in order to verify your identify before responding to such request, but we will use such additional information only for purposes of such verification.

We will consider and respond to your information and/or deletion request promptly, and otherwise in accordance with applicable laws. Although we will use good faith efforts to respond to your request, we may not be able to provide and/or delete your personal information in all situations. For example, we may not be able to provide the personal information requested if it imposes an undue burden or expense, requires us to release confidential commercial information, requires the disclosure of personal information relating to another person, or requires authentication of the request that is not feasible. Under California law, you have a right not to receive discriminatory treatment by a business for the exercise of your consumer privacy rights conferred by California law. We will not discriminate against you, including by denying or providing a different level or quality of the Service, if you exercise your rights under California law.

If you a user located in the European Economic Area, our legal basis for collecting and using the information described above depends on the type of information concerned and the specific context in which we collect it.

We may rely on our legitimate interest to collect information from you, except where such interests are overridden by your data protection interests or fundamental rights and freedoms. Where we rely on our legitimate interests to collect and process information about you, they include the interests described in the section above headed “How We Use the Information Collected”.

However, in some cases, we may rely on your consent or have a legal obligation to collect the information about you, or may otherwise need the information to protect your and/or our vital interests or those of another person or entity. If we rely on your consent to collect and/or process information about you, we will obtain such consent in compliance with applicable laws.

If you have questions about or want further information concerning the legal basis on which we collect and use information about you, please contact us using the details in the “Contact Information” section below.

EUROPEAN DATA SUBJECT RIGHTS

The Service is available worldwide. As such, we collect personal information globally, and primarily store that information in the United States of America. We transfer, process and store personal information outside of the European Economic Area (“EEA”), to wherever we, our Affiliates, or those third parties with whom we may share information about you as described in this Privacy Policy, operate in connection with the Service. Whenever we transfer personal information about you outside of the EEA, we take steps to protect it.

If you are a resident of a country in the EEA, you have certain rights and protections under European law regarding the collection, processing, and use of information about you. As set forth above, the information that we collect about you when you use the Service may include certain digital identifiers that are considered “personal data” under European law. We process this data either because it is necessary to further our legitimate interest and/or pursuant to your consent. As a resident of a country in the EEA, you have the right to:

  • request access and obtain a copy of the information we collect about you;
  • request rectification or erasure of such information;
  • restrict the processing of such information;
  • if applicable, data portability.

In certain circumstances, you may also have the right to object to the processing of such information.

Exercising EEA Rights. If you would like to exercise any of these rights, please contact us at [email protected] or Metaforo, Inc., Attn: Data Protection Officer, 408 Broadway, #158, Santa Monica, CA 90401. Please note that because most of the information we collect and maintain about you can only identify a particular browser or device, and cannot identify you individually, you may need to provide us with additional information to enable us to identify the information we have about you and ensure that we accurately fulfill your request. We will consider and respond to your request promptly, and otherwise in accordance with applicable laws. Although we will use good faith efforts to respond to your request, we may not be able to provide and/or correct the requested information in all situations. For example, we may not be able to provide the information requested if it imposes an undue burden or expense, requires us to release confidential commercial information, or requires the disclosure of information relating to another person.

Onward transfer. As discussed above, we may share information with Affiliates, as well as third parties in connection with the Service. Under the EU-U.S. Privacy Shield Principles, we are responsible for the processing of personal data we receive from the EEA, and subsequent onward transfers to a third party acting as an agent on our behalf. We comply with the EU-U.S. Privacy Shield Principles for such onward transfers. If the third party agents we engage to process such information on our behalf act in a manner contrary to the EU-U.S. Privacy Shield Principles, we are liable for those actions, unless we prove that we are not responsible for the event giving rise to the damage.

EEA inquiries and complaints. In compliance with the EU-U.S. Privacy Shield Principles, we are committed to resolve complaints about our collection or use of personal information. EEA residents with inquiries or complaints regarding our collection or use of personal information should first contact us at [email protected] or Metaforo, Inc., Attn: Data Protection Officer, 406 Broadway, #158, Santa Monica, CA 90401. We will respond to you within 45 days of receipt of your inquiry or complaint. We have further committed to refer unresolved privacy or data use complaints under the EU-U.S. Privacy Shield to the panel established by the EU Data Protection Authorities (“DPAs”). If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact your relevant local Data Protection Authority for more information and to file a complaint by using the information located at: http://ec.europa.eu/justice/data-protection/article-29/structure/data-protection-authorities/index_en.html. The services of the panel established by the DPAs are provided to you at no cost (free of charge). We have committed to cooperate and comply with the advice given by the panel established by the DPAs with regard to unresolved complaints.

CLOSING YOUR ACCOUNT; DELETING INFORMATION

Our goal is delete the Metaforo account you requested within 30 days of receiving your written request. For the Website, we will delete you email, IP address, username and your profile information. We will also delete your posting and images tied to your username. Because we do not control all other Sites, please contact the Site owner to delete your account information.

If you remove the Application or close your Metaforo account, we will use reasonable efforts to ensure that information about you is no longer accessible or used by the Service. However, as permitted by applicable law, we retain and may use information about you as necessary to comply with our legal and/or financial obligations, resolve disputes, enforce our agreements, and other legitimate purposes (including, for document retention and security purposes). Please contact us using the details in the “Contact Information” section below to close your Metaforo account or request changes or modification of the information you previously provided to us.

SECURITY

Metaforo uses industry-standard physical, electronic, and procedural measures designed to safeguard the information in our possession against loss, theft and unauthorized use, disclosure, or modification. However, please note no transmission of information via the Internet or electronic storage solution can be guaranteed to be completely secure, although we take reasonable precautions to protect against security incidents.

RETENTION OF INFORMATION

We do not store information longer than we need it. The cookies we set expire no later than 30 days after they were last accessed. We typically store the information collected, such as IP address and other information described above until the next login. When we no longer need the information collected, it is deleted from either the cookies or our servers (as applicable).

In some cases, we may keep some information for longer periods of time where required under certain laws or to comply with law enforcement or regulatory requests, which for example may include, those relating to corporate governance, taxation, money laundering and financial reporting legislation.

EMAIL OPT OUT

You may opt-out of receiving promotional emails from us, by clicking on the “unsubscribe” link in the emails you receive from us. You can also manage your email settings for the Website by going to your Profile Settings>Board Preferences>Edit Notification Settings. You can manage email preferences in the Application by going to Profile Settings>General>Email Notifications.

CHANGES TO THIS PRIVACY POLICY

From time-to-time, Metaforo may modify this Privacy Policy to reflect industry initiatives, regulatory reasons, changes in the law, our information collection and use practices, or changes in the features of the Service or technology. Therefore, it is important that you review this Privacy Policy regularly to ensure you are updated as to any changes.

If Metaforo significantly changes our practices regarding collection or use of personal information about you, such information will continue to be governed by the Privacy Policy under which it was collected unless you have been provided notice of, and the opportunity to choose not to have information about you used as described in the revised Privacy Policy before such changes take effect, which may require that you stop using the Service and deactivate your Metaforo account, as outlined above.

CONTACT INFORMATION

If you have any questions or concerns about this Privacy Policy, please contact us at [email protected] or at:

Residents outside of the European Economic Area:
Metaforo, Inc.
Attn: Privacy Officer
406 Broadway, #158
Santa Monica, CA 90401

European Economic Area residents:
Metaforo, Inc.
Attn: Data Protection Officer
406 Broadway, #158
Santa Monica, CA 90401

Important note: The data controller of information about European Economic area residents is Metaforo, Inc. at the above address.