Marketing and Growth
New people coming into the discord (yay)
A warm welcome to those of you who recently discovered ShapeShift and have hopped in the Discord, forum, or Twitter. It’s been great to see some new FOXes show up
Searching for a new engineering Workstream leader! Had a couple folks stop by in general. If you know anyone, please share this.
Limit orders (Shipped) 
- Launched Wednesday 1/29/24
- Still have yet to see any support from cowswap :sadface:
- Some tweets:
- Mixpanel board here: Request Access - Mixpanel
Solana 
- Highlighting new pairs through Jupiter (and base ofc) in the coming week
- Would love to get some comarketing with Jupiter but their team is elusive. If you have and POC’s there, would love an intro (plz)
- Player1Taco Podcast needs to confirm—wires got crossed and need to reschedule
FWIF 
- Launch date set for Feb 3 10:30am PST; announced a countdown
- Teasing out to communities:
- Doc finalized w/ product & eng.
- Snapshot taken on the 20th (s/o PTT & Sapote for data).
- Marketing has 40m FWIF tokens to give to users to help onboard them and their friends. If you or a loved one would like some tokens to give to your degenerate friends, send a message in Marketing-public and we can get you sorted with some tokens. This is going to best spread through friends sharing with friends (IMO)
Website🏗️
- New Website is underway—View a mockup of the new website here: https://www.figma.com/design/08nGlNBggNqLFE1r6aLiqn/ShapeShift?node-id=30-6&t=p0RvzcuAtHqP6IZQ-1
- Proposal for funding to finish this off going up next week stay tuned.
- Building content flows and tracking currently inside the mocked environment
We’re encouraging all full-time contributors to share on socials (let me repeat that again) all full-time contributors to share on socials—building personal brands while discussing what you’re working on, problems you’re solving, and your thoughts on the broader crypto ecosystem (and hopefully ShapeShift!). This channel makes it easy to post, engage with the community, and stay visible in the day-to-day social grind. It’s also a great spot for content that the main account can QT. A couple of days each week, we’ll highlight contributor posts and the work you’re doing. Let’s get sharing!
Keystore 
- Going live on Thursday 2/6/25; moved from this week as we better approach GTM funnels and docs. Taking a new approach on understanding the audience that this directly impacts.
- In my mind, this is a great acquisition moment for THORWallet and THORSwap users (heard that their top wallets used on their platforms are keystore wallets). We have tinkered with some of the messaging to better cater to them.
