Another week in #polish being the main focus of commits this week. Its pretty great to see an uptick in contributors adding comments and nitpicks in the channel and has lead to a lot of polish tickets that are quick easy wins that have been filling releases the past few weeks.
adding relay to swapper has been a focus behind a flag and should be hitting a production environment near you next week.
Ops has spent a lot of time pre-release testing the upgrade to react which will be a major quality of life improvement, but is a high risk change as it touches so much of the app. The feature is currently in the release flow to be released next, but Operations is practicing extra caution before sending this one out.
completely stealing apo’s thunder by not separating product and engineering features. my bad @0xApotheosis !
Our theme moved from “connect, evolve, transcend” into simpley “KISS” You can see KISS permeate everywhere now.
It’s only been one quarter for limit orders, which took a long ass time, and they
0x changed their biz model and had a banner month in January.
We had the full rollercoaster of a quarter, one great month with 100k revs and then back to the doldrums.
Cumulative swaps held above 1.2K through February and then did a swan dive.
Launching OG.
Agent got a technical breakdown, a design wireframe, and discussion this week. Moving along with this without delay. Focusing on two things at once is difficult. Plenty of breathing room and patience please
Notification center got it’s tickets, this could end up being gigantic or not that bad. No way to know until the plumbing gets soldered.
Polish tickets continue, and in fact, have a quarterly milestone. Ideally, by EQO, we know how much polish we can reasonably pack into that timeline.
Process & Research & Team
Speaking of tickets, quarterly planning meeting got kiboshed for a slight pivot. We’re making a timeline view on github of the high level and ticketed things for the quarter. From there, we’ll solicit ideas we need to champion instead of setting expectations for failure.
Product checking into and networking with wallets that can handle the use case for agents: we’re looking at both accounts with a wallet for complex order routing and persistent history across devices, and also allow you to connect any wallet you want. Either way you can only transact with one address at a time and we’ll aim for iteration here.
Lots of fun discussions to be had on github discussions if you are an AI savvy developer!
Spec updates:
Spec Ratio is at: 2.42
As we reduce the workload product will consolidate into chain specs, swapper specs, and then simple features so the backlog is nice and tidy. This unblocks us upstream by smoothing expectations before we spike.
Will groom both the github and the notion icebox in the coming weeks.
Building ShameShift automated twitter bot w/ vibecoding
Roasts peoples trades on ShapeShift by reading the ShapeShift bot on X and automating some kind LLM roast. WIP, code currently broken and need help debugging. Account is living here
Updating the ShapeShift_info bot to include Chainflip w/ Tirinox
ETA to include Chainflip is end of this week
Next is LiFi, after that CoWSwap, then portals, then Jupiter
Arkeo Airdrop Remider! Announcement going out tonight/tm. Go claim and stake your tokens fox army.
Sapote managing daily engagement in key subreddits (see above)
Positioning ShapeShift across high-intent communities with updated feature summary ⇒ biweekly updates.
Mixpanel to track attributed traffic to app.shapeshift.com via UTM’s, and referral URL. Looking to run this experiment for 3-5 months, see impact, and see if its worth our time to continue
Impressions DIRT cheap, nice to see some activity come from those as well.
Setting up native X ads campaigns to start pushing traffic to classic as an initial test. ⇒ mixpanel boards being built out by themsmith (view them here: Request Access - Mixpanel)
YouTube ads: planning early-stage video tests
Collaborations with KOLs are too pricey; shifting toward performance-driven ads instead (like $9k for a 5-minute video lmao no thank you); largely dependent on my ads licenses.
SEO:
Exploring this more to check out SERP performance on Google and paid placements there (ex: when someone googles “Uniswap”, shapeshift comes up as as paid option as #1)
New Website will help with this a ton.
Spiking into new landing pages and keywords to start playing with.
Gitcoin Grants application:
Gitcoin Grants GG23 is underway, and ShapeShift was selected for an exclusive cohort of projects that will receive a minimum of $10k this round. We encourage you to follow the results on discord + support other open-source projects on Gitcoin!
Analytics
Working with tokenomics and product to put a massive CRM to better understand ARPU, CPC, etc and work into this info from revs side and smash with mixpanel data.
Built out comprehensive twitter tracking for UTMs and referred tracking.