Marketing and Growth
Searching for a new engineering Workstream leader!
Limit orders 
- Launching Monday 1/27/24 (pinky-promise this will be going out then; view Marketing Calendar here https://shapeshift.notion.site/M-G-Workflow-Calendar-e17cda7967a6434d8fa4990287ffe52b?pvs=4
- Looking to get comarketing support from cowswap
- Date was pushed due to media congestion
Solana 
- Highlighting new pairs through Jupiter (and base ofc) in the coming week
- Would love to get some comarketing with Jupiter but their team is elusive. If you have and POC’s there, would love an intro (plz)
- Player1Taco Podcast this Saturday—complete live demo and walk-through of our application (super exciting)
- Chainflip trade routes are back up and being pushed
- ABM messaging going out from builder accounts; seeing some nice response rates there (obo 7% open + response rate)
- X Space on the 30th with Lambos for Virgins
FWIF
- Doc finalized w/ product & eng.
- Snapshot taken on the 20th (s/o PTT & Sapote for data).
- Marketing has 40m FWIF tokens to give to users to help onboard them and their friends. If you or a loved one would like some tokens to give to your degenerate friends, send a message in Marketing-public and we can get you sorted with some tokens. This is going to best spread through friends sharing with friends (IMO)
Website🏗️
- New Website is underway—View a mockup of the new website here: https://www.figma.com/design/08nGlNBggNqLFE1r6aLiqn/ShapeShift?node-id=30-6&t=p0RvzcuAtHqP6IZQ-1
- Proposal for funding to finish this off going up Monday 1/27/25; stay tuned.
- Building content flows and tracking currently inside the mocked environment
Discord✅
We’re encouraging all full-time contributors to share on socials (let me repeat that again) all full-time contributors to share on socials—building personal brands while discussing what you’re working on, problems you’re solving, and your thoughts on the broader crypto ecosystem (and hopefully ShapeShift!). This channel makes it easy to post, engage with the community, and stay visible in the day-to-day social grind. It’s also a great spot for content that the main account can QT. A couple of days each week, we’ll highlight contributor posts and the work you’re doing. Let’s get sharing!
Keystore 
- Going live on Wednesday next week 1/29/25
- Great acquisition moment for THORWallet and THORSwap users (heard that their top wallets used on their platforms are keystore wallets).
- Super curious to take a look at most commonly used wallet + how much they are trading
If you need any assistance crafting tweets or proofreading, please don’t hesitate to reach out. Shout out to prof for being proactive with his threads this week. Stoked to take a peek and see what everyone puts together!